In a flooded CBD market, Lab to Beauty has carved out a distinct place in the luxury tier at retailers, e-tailers and hotels such as Saks Fifth Avenue, Beauty Collection, Inscape, Olivela, Fontainebleau Miami Beach and Four Seasons Santa Barbara. Now, the brand is taking its high-end approach beyond the United States to German beauty retailer Douglas. CBD beauty and wellness products haven’t yet infiltrated European shoppers’ beauty cabinets as they have stateside, but the segment has been gaining traction despite a complicated regulatory environment in the European Union. Enthusiasm for cannabis-enhanced products is especially acute in Germany, which, according to a recent article in Forbes, is the largest market for CBD products in Europe.
Lab to Beauty is the brainchild of entrepreneurial siblings Katherine and Alison Ragusa, who are CEO and brand director, respectively of The Advantage Co., a family-owned company with brands spanning the fashion, tech and beauty categories, including affordable clean beauty line Bogavia and natural personal care player Pure + Fresh in addition to Lab to Beauty. Beauty Independent Germany spoke to Katherine Ragusa about Lab to Beauty’s growth, launching it in the German market, the rise of CBG as an active ingredient in skincare and more. Read More